Brand identity and packaging for New Zealand grass-fed whey protein brand BearWell.
Scroll downBearWell is a New Zealand protein brand focused on quality grass-fed whey and straightforward nutrition. Seen developed the brand identity and packaging, from initial concepts through to final artwork.
In a competitive supplement category, the aim was to create a distinctive, credible look while keeping the products easy to recognise and navigate. Confident typography, a New Zealand-inspired landscape graphic and a considered colour system give the range a clear, consistent identity.
The result is a flexible packaging system built to work across different products and flavours, online and on shelf.
Services: Brand identity, packaging design and final artwork.
Visit the BearWell website.
