We’re a brand and packaging design studio helping food, beverage, supplement and pet brands stand out, build trust and sell.
View our work
Based in Tauranga and working across New Zealand, Seen is led by Barry Wylie. With 16+ years’ experience across agencies, brands and retailers in New Zealand and the UK, Barry brings senior thinking to every project, from strategy and concepts through to final artwork and print.
You work directly with the designer, making the process clear, collaborative and focused on getting your product to market.
More about us


Whether you’re launching something new or refreshing an existing range, we can help shape the strategy, build the brand and create packaging that works on shelf, online and in production.